R/FF

(S—01)Services

8 levers.
One promise.

Paid media, PR, release, management, booking, brand, creative, merch. We orchestrate the levers that turn a project into a cultural brand.

(01) — Pillar

Marketing & Digital

We install your signature online. Social media that converts, content people talk about, growth that scales.

What we deliver

  • Social media strategy (TikTok, Instagram, YouTube Shorts)
  • Native content production (BTS, teasers, snippets)
  • Paid campaigns: Meta, TikTok, YouTube Ads
  • Community management and fanbase engagement

(02) — Pillar

PR & Press

We get you covered where it matters. FR, MENA and international press: features, premieres, interviews.

What we deliver

  • Press strategy for album / single / tour
  • Pitching specialist outlets (Booska-P, Mouv', Génération, Konbini, Pitchfork)
  • Exclusive premieres and embargoes
  • Interview prep and media training

(03) — Pillar

Release & Distribution

From master to playlist. Surgical release strategy, DSP pitching, editorial placement.

What we deliver

  • Multi-format release plan (single, EP, album)
  • Editorial pitching: Spotify, Apple, Deezer, Anghami
  • Worldwide digital distribution
  • Royalty tracking and clean reporting

(04) — Service

Artist Management

We manage the career so you can focus on the craft. Long-term vision, structure, decision-making.

What we deliver

  • 360 career strategy
  • Contract negotiation (label, publishing, sync)
  • Team coordination (producers, AD, accountant, lawyer)
  • Artist development and A&R

(05) — Service

Booking & Live

We put you on stage. Shows, festivals, tours: smart routing and rising fees.

What we deliver

  • Booking shows in FR, Maghreb, Europe, Middle East
  • Pitching tier-1 and tier-2 festivals
  • Technical production and tour logistics
  • Deal sheet and rider negotiation

(06) — Service

Brand Partnerships & Sync

Your values, their budget. Brand deals aligned with your identity, sync for films/ads/series.

What we deliver

  • Brand deals: lifestyle, fashion, tech, auto
  • Sync licensing for films, series, ads
  • Capsule collabs and product co-creations
  • Event-based brand activations

(07) — Service

Creative & Visual

Art direction, music videos, photoshoots, visual identity. If it can be seen, we've thought it through.

What we deliver

  • Art direction for releases
  • Music videos and visualizer production
  • Press and campaign photoshoots
  • Visual identity (logo, type, palette, merch)

(08) — Service

Merch & E-com

Merch that actually sells. Drop culture, curated capsules, e-commerce that holds up.

What we deliver

  • Merch line and capsule drop design
  • Production, sourcing, quality control
  • E-commerce store and fulfillment logistics
  • Drop strategy and hype building

(R—05)Contact

Got a project?
We're listening.

(01) Promoter

Fill a venue

Putting on a concert, festival or live event? We build and operate the paid media campaign that fills your room.

Talk about the event→

(02) Label

Boost a release

Push a release, structure a campaign, complete your team on a project: we align with your plan.

Talk about a project→

(03) Artist

Work with Riff

Indie or with your team — we become the extension you didn't have on marketing, PR and release.

Send my project→

(04) Brand & Press

Brand & Press

Brand partnership, sync, press request, accreditation. Tell us what you're looking for.

Reach out→