

(01)The project
Assignment for Sol Prod, organizer of the « Danse et Rigole » evening on 5 November 2026 at the Casino de Paris, featuring Haj Said Berrada, Mohammed Asri and the comedians Said & Wadie.
Line-up
- Haj Said Berrada
- Mohammed Asri
- Said & Wadie
(02)Riff's role
- Strategic analysis
- Meta Ads
- Creative strategy
- Audience acquisition
- Ad copywriting
- Monitoring and recommendations
- Strategic analysis: diagnosis of the ticketing situation, pricing and fill potential, with scenarios and recommendations.
- Meta Ads campaigns: traffic campaigns to the Casino de Paris ticketing page, on Facebook and Instagram.
- Creative and audience testing.
- Copywriting: ad copy for each campaign.
- Monitoring: reading the results and recommending adjustments up to the event date.
Only what Riff actually handled.
Related services
(03)Results
Campaign ongoing
The report will be published after the event.